Unpacking The Profits: How The WAY TV Uses Yah’s Name
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Introduction:
At The WAY TV, we believe transparency matters—especially when faith, truth, and money intersect. In a world where Yah’s name is often used, branded, and marketed, it’s important to talk openly about what that really looks like. This discussion isn’t about attacking people; it’s about discernment, honesty, and understanding how spiritual truth can easily become entangled with profit if we’re not careful.
Here are our favorite Bible study tools to help you grow deeper in understanding Scripture and strengthen your spiritual walk.
The Profits from Yah's Name: A Candid Admission
We’ve openly said it: yes, we profit from using Yah’s name. We put that on the table first so there’s no confusion and no pretending. But we’re also honest enough to say we’re not alone in this. Many ministries, publishers, and religious platforms do the same thing—sometimes openly, sometimes quietly. The real issue isn’t whether money is involved; the issue is how and why it’s involved. When Yah’s name becomes a brand rather than something set apart, we have to stop and ask hard questions about motive, accountability, and integrity.
Are Bible Editions and Religious Teachings Just Cash Cows?
We also discuss the realities of Bible publishing and religious materials. Bibles and resources are being sold at extremely high prices, and people are told it’s about “better translations” or “sacred names,” when in reality, much of it comes down to business models. We’ve seen editions priced in ways that make access to Scripture feel exclusive instead of accessible. Even projects that claim to give things away for free often operate through heavy donation pressure. That should make believers pause. Yah’s Word was never meant to be a luxury item—it was meant to be lived, taught, and shared.
The Importance of Understanding Financial Principles
Scripture is clear that Yah cares about money, fairness, and responsibility. We talk about principles laid out in the Torah—paying wages on time, not exploiting labor, and handling resources with righteousness. Supporting those who labor in teaching isn’t wrong; it’s biblical. The problem comes when those principles are twisted to justify greed, control, or manipulation. We believe believers need to understand these financial foundations so they’re not easily pressured or guilted into giving without wisdom.
The Lessons from Korah’s Rebellion: A Timely Reminder
We often point back to Korah’s rebellion because it shows how quickly spiritual authority can be challenged—or misused—when pride and ambition step in. That story isn’t just history; it’s a warning. We ask ourselves and our audience: are we following Yah’s order, or are we repeating old patterns that lead to division and confusion? Discernment is critical, especially when voices claim spiritual authority but operate with questionable fruit.
Support in Faith: A Shared Responsibility
We make it clear that charging for labor or resources isn’t automatically wrong. Even Paul received support. But support must be mutual, honest, and rooted in love—not pressure or fear. A healthy community doesn’t just consume content; it understands shared responsibility. At the same time, leaders must remain accountable and transparent. When that balance is lost, exploitation can creep in quietly.
The Role of Apocryphal Texts and Ancient Truths
We also address why ancient writings and apocryphal texts matter. These aren’t meant to be mysterious add-ons sold for profit; they’re tools for deeper understanding. Tradition has taught many people to dismiss them outright, but doing so can limit spiritual growth. When approached with discernment, these texts help connect historical and spiritual patterns that Scripture already points to. Many of those patterns—and how they repeat throughout Scripture—are explored more deeply in The Twelve Patriarchs – A Handbook on Spiritual Warfare, which helps connect ancient truth to present-day spiritual battles.
Conclusion:
At The WAY TV, our goal is not to sell faith, brand Yah’s name, or hide behind spiritual language. Our goal is truth, growth, and accountability. Faith and finances will always intersect, but discernment determines whether that intersection honors Yah or exploits His name. We encourage everyone to examine what they support, why they support it, and whether it aligns with Scripture. True worship isn’t about profit—it’s about obedience, truth, and walking the narrow path with eyes wide open.
If you are ready to grow deeper in your spiritual walk, Praying With Authority: Using The Sword of The Spirit To Bring Change offers thoughtful insights that encourage a stronger and more intentional prayer life. In addition, From Joshua to Jesus: The Dark Truth About The Hebrew Messiah invites readers to explore Scripture from a broader perspective, helping uncover connections within the Bible that are often overlooked.